Media City
About Us
Media City
Media,Drivers of social progress
At the heart of Nefzawa City, the Media City stands as an innovation hub where artificial intelligence merges with the world of media. With 20 international and Tunisian media each occupying their recording booth, this dynamic space offers a unique experience of radio passages enriched by artificial intelligence applications. These visionary media outlets explore new media frontiers, going beyond conventions to captivate the audience with innovative and interactive content. The goal is to elevate the auditory experience by integrating AI technologies, providing a forward-looking perspective on the evolution of the media landscape. Immediately after, a conference hall unfolds, providing an essential exchange forum between media and experts. These in-depth discussions explore the use of digital tools in the creation of journalistic and media content, thus paving the way for more sustainable and relevant practices in the digital era. It’s a unique opportunity where the intersection of technology and journalism creates a space for strategic reflection on the future of media and its crucial role in contemporary society
ACTIVITIES
Discover Our Activities
Media Cabins: The Art of Radio Creation
Description: Twenty international and Tunisian media will have dedicated production booths to create innovative content using artificial intelligence.
Objectives: Encourage media creativity, explore opportunities of AI in radio production.
Installation of a JTI-Compliant Radio Prototype
Description: At the heart of the Media City, an innovative initiative will mark a significant milestone—the installation of a radio prototype compliant with Journalism Trust Initiative (JTI) standards, the first after nine years of legal work by associative radios in Tunisia.
Objectives: Emphasize the importance of ethical journalism, showcase the potential of technology in media, and promote responsible journalism.
Interactive Conference Hall: Dialogues Between Media and Experts
Description: A conference hall designed for in-depth discussions on the integration of digital tools in journalism and media content creation, with a focus on sustainability.
Objectives: Foster dialogue between media professionals and experts, explore challenges and opportunities in the digital era.